Sony Accidentally Tweets PS3 Jailbreak Code

Quote:




A 40-digit jailbreak code for the Sony Playstation 3 is making the rounds on Twitter after a Sony marketing account accidentally re-tweeted the code posted by a 24-year-old software developer.

On Tuesday night, New York City-based Travis La Marr, or @exiva on Twitter, tweeted the 40-digit root key to @TheKevinButler with the cryptic message, "Come at me." Kevin Butler is a character from Sony's Playstation 3 commercials that became so popular, the company turned him into a spoof spokesman for its Playstation products.

After La Marr's tweet, Kevin Butler responded by re-tweeting the entire jailbreak code and a playful message, "Lemme guess...you sank my Battleship?"

It didn't take long for Sony Computer Entertainment America (SCEA) to realize that its fake spokesman, managed by ad agency Deutsche in Los Angeles, had spread the jailbreak code around Twitter.




http://www.pcmag.com/article2/0,2817,2379917,00.asp

Um... Oops?

BTW, the article contains a link to a pic of their retweet. Get that code while you can, kids.|||So that dude, whom I have seen like once in E3 or something and a few random ads on some gaming sites, was not real?|||Despite not owning any Sony products, I really like that marketing campaign.

I bet the agency is face-palming right now, though. Doh.|||For those of us who are dumb, what's a jailbreak code?|||This is just.... just.... so awesome.

Kevin Butler for president.|||Quote:








For those of us who are dumb, what's a jailbreak code?




http://mobileoffice.about.com/od/glo...ilbreaking.htm

The article is mainly about Apple iPhones and so forth, but the same principle applies to the PS3- unrestricted access to the file system, ability to run third party software, etc.|||Quote:








For those of us who are dumb, what's a jailbreak code?




Just because you're not familiar with buzzwords hardly implies a lack of intelligence. Some would say it indicates the opposite.

I had to look it up; it's equivalent to the term "root" or "rooted" when applied to devices.

EDIT - Feannag ninja'ed me, but what makes this whole thing delicious is the infamous Sony rootkit incident.|||The key was already available, so what's so important about all this? Except that it was a pretty funny mistake from the ad agency.|||This is why:


Quote:




In January, after suing the now-infamous PS3 hacker Geohot, aka George Hotz, and the 'fail0verflow' group of hackers, for attempting to release the PS3's root key, SCEA won a restraining order against the hackers. The company is also reportedly planning to subpoena YouTube, Facebook, PayPal, and others to track down personal details for other famous PS3 hackers.




That key wasn't supposed to be available, and Sony's legal team has been on the warpath trying to suppress it. Their entire legal action has just been shot right in the foot by their own "spokesman".|||Kevin Butler is hilarious.